As food and beverage manufacturers, our goal is to supply nutritious products that delight our customers. We achieve this through acting responsibly to our customers, being concerned about the health and quality of their lives, while regularly updating ourselves about worldwide trends and developments in the industry to continuously inject new knowledge into our development processes. The fact that we can promote a healthier life style through our products motivates us to continue to expand our offering and range of products and activities that support and promote this type of lifestyle.

Our activities in the healthy products sector take places on a number of levels:
* Creation of new products with high nutritional value and increasing the nutritional value of existing products. 
* Development of tools that allow development and marketing teams to measure and rank the nutritional value of products at the earliest development stages. 
* Development of a packaging symbol guide for marking the nutritional ingredients and knowledge right on the product in a clear, transparent and highly accessible manner. 
* Expanding our social involvement in anything to do with promoting a healthier lifestyle along with the Danone Institute. 
* Working with professional nutrition consultants throughout all stages of development.

Nutritional Experts
In order to constantly update our development and manufacturing processes regarding everything to do with healthy nutrition, we augmented our consultation with experts to include dieticians, doctors and nutrition experts. We work closely with a professional team that advises us through various stages of the development, manufacturing and packaging processes. As a result of this initiative we produce food that is healthier than many other nutritious orientated products on the market.


Danone Institute
In addition to our in-house professionals we cooperate with the Danone Institute to promote awareness about healthy living. The Danone Institute is part of a non-profit global organization working to promote health and nutrition education. Through collaboration with scientists, universities, the Israeli Institute of Agriculture and additional entities, the institute promotes research and awards scholarships to young scientists in the field. The Danone Institute also works to promote issues through community involvement by supplying nutritious meals to children in high risk groups, and promoting a wide range of educational activities such as children shows, guided tours and more.