Optimism for Sustainable Business
Results from the “BSR/GlobeScan State of Sustainable Business Poll 2011,” released today at the BSR Conference 2011, show that global businesses remain highly committed to sustainability. For the second straight year, more than eight in 10 respondents (84 percent) are optimistic that global businesses will embrace CSR/sustainability as part of their core strategies and operations in the next five years. BSR and GlobeScan surveyed nearly 500 business leaders drawn from BSR’s global network of nearly 300 member companies.
“Even with the current uncertainties in the global economy, companies remain highly focused on the value of sustainable business strategies,” said BSR President and CEO Aron Cramer. “This year’s survey indicates that sustainability holds a critical, valued seat at the table when it comes to defining corporate strategies for growth.”
Former U.S. Vice President Al Gore echoed this sentiment to a crowded room of sustainable business leaders and practitioners at the BSR Conference 2011 earlier today. “Sustainability is now on the agenda for so many companies around the world in a way it was not in the past,” he said. “Many companies that did not think of sustainability and responsibility in the past are starting to figure out that it is a business plus. Businesses now understand in a much more textured way that what you represent is a very positive benefit. This is now a global agenda.”