Business Partners

Strauss believes in partnerships, and maintains business collaborations with local partners along with partnerships with leading multinational corporations. Our partnerships are managed on the basis of a shared commitment to improving people’s lives everywhere.


As part of Strauss Group’s focus on global expansion in the coffee sector, it formed a partnership with a leading global private investment fund, TPG Capital.  With the partnership, Strauss Group retained 74.9% ownership and TPG Capital gained 25.1%.  The deal was finalized in September 2008.

About TPG Capital

TPG Capital is the global buyout group of TPG, a leading private investment firm founded in 1992 with more than $50 billion of assets under management and offices in San Francisco, London, Hong Kong, New York, Minneapolis, Fort Worth, Menlo Park, Washington, D.C., Melbourne, Moscow, Mumbai, Paris, Luxembourg, Beijing, Shanghai, Singapore and Tokyo. TPG Capital has extensive experience with global public and private investments executed through leveraged buyouts, recapitalizations, spinouts, joint ventures and restructurings. TPG Capital’s investments span a variety of industries including consumer, retail, media and communications, travel and entertainment, financial services, technology, industrials, and healthcare.

Milestones in the Partnership

Partnership with TPG Capital in Strauss Coffee B.V.
Strauss signs a collaboration agreement with TPG Capital, among the leading private equity investment firms globally, for the acquisition of a 25.1% ownership stake in Strauss Coffee B.V.