Fields of Activity

The story of Strauss is told in a moment: everywhere people encounter us, when that wonderful taste takes them by surprise, when the body is filled with energy, when that indulgence is there at exactly the right time. In everything we do, we always look for that refreshing innovation, and our search inspires the creation of new experiences. Health becomes more exciting, and fun becomes a special pleasure. The Strauss brand fuses these experiences into a single, common, extraordinary experience that brings different people from all over the world closer, and then, the greatest wonder of all is created.

Let’s take a close look at our diverse areas of activity and the brands through which we improve people’s lives everywhere.

The story of Strauss is told in a moment: everywhere people encounter us, when that wonderful taste takes them by surprise, when the body is filled with energy, when that indulgence is there at exactly the right time. In everything we do, we always look for that refreshing innovation, and our search inspires the creation of new experiences. Health becomes more exciting, and fun becomes a special pleasure. The Strauss brand fuses these experiences into a single, common, extraordinary experience that brings different people from all over the world closer, and then, the greatest wonder of all is created.

Let’s take a close look at our diverse areas of activity and the brands through which we improve people’s lives everywhere.

Water
Water is the source of life, our most precious resource. There are some who take it for granted, while others walk for miles to find it. Wherever we live, however we live, water is essential to our existence and to our quality of life, and we must safeguard it for ourselves and for the future of our children.

The quality of the world's water is deteriorating, and only 1% of the water on earth is drinkable. One person out of eight has no access to water that is fit for consumption, and 1.1 billion people have no safe source of drinking water within a range of 1km from their homes.

Water is the natural environment for the Strauss Group, which acts to improve the quality of people's lives, to promote corporate social responsibility and environmental awareness. Because what is more basic than water? And what is more wondrous than to return to millions of the people their basic right to enjoy clean, safe water?

Strauss identified a real opportunity in point of use (POU) water treatment, and we have invested in the development of products and technologies that guarantee our consumers water that is both of good quality and safe to drink, and also provides a functional response to their everyday needs.

Our vision in the world of water is to establish a leading global company that delivers drinking water purification and filtration solutions that guarantee water quality and taste, are environmentally friendly, attractively designed, and provide a convenient, simple drinking experience.

Strauss Water is active in Israel, China and the UK and other countries. We aspire to expand to other parts of the world with the aim of making our technological solutions available to their inhabitants.

We are here to supply solutions that are more innovative, solutions that are better. We are here to make the experience of drinking water an exciting one, and to build life-long relationships with our customers.

  

Brands

Areas of Activity