Strauss Group is an international corporation with a portfolio of four companies, which provide a response to two leading world trends – Health & Wellness, and Fun & Indulgence. Strauss manages and develops its business in order to offer a wide range of quality Food & Beverage brands to the entire populations, which are marketed through various commercial channels.
The Group has 14,000 employees worldwide, is active in more than 20 countries. The group’s sales totaled NIS 8.6 billion in 2018, of which its international operations account for 54%. Strauss has collaborations with Danone, PepsiCo, Haier and Virgin.
Strauss Group is traded on the Tel Aviv 35 Index, which includes Israel’s largest public companies, and has an ilAA+ credit rating.